results focused websites

local website development company located in Auckland.

Just a few words that come to mind when describing the website development you can expect from our team of experts at Chalk n’ Cheese. We ensure your business enjoys full functionality, easy navigation, and no dark holes in your website structure. No more having to choose from a bunch of acceptable templates, you get to choose your bespoke website and have it built from the ground up to include all the features you want, and none that you don’t. We specialise in building custom websites, powerful e-commerce website design NZ, and advanced customer experience-driven adventures online. We pride ourselves on being imaginative with our strategies, and we can’t wait to apply this skill in order to help you get the results that you want from your website. No matter how big or small you deem your business to be, a structurally robust website will get you on the right path to grow your brand online.

the types of  websites we focus on

website development that works

Lead generation focused websites

Utilising data, common sense and a touch of creativity we build websites that generate leads. Our website development team works for our clients to generate quality leads and smart automation to better their sales process.

Ecommerce sales driven websites

Website speed, smart user experience and flexibility to easily add on features is our go to when it comes to building ecommerce websites. All our ecommerce sites come ready to plug and play into the biggest marketing channels that new zealand has to offer.

small bespoke custom crm solutions

From small custom CRM systems through to hybrid websites serving both for lead generation and sales, talk to us about your ideas and we'll let you know if it is logically possible.

our website development platforms of choice.

With over 200 projects under our belt in 3 years we’ve aligned our website development skills with 2 of the largest and best website CMS platforms in the world. They both have their pros and cons and we utilise both of their strengths depending on our clients’ needs.


Being an open source CMS platform, WordPress allows you to fully customise your design and functionalities with almost limitless possibilities. It could probably even make you coffee if you wanted it to! Unlike Shopify WordPress is hosted on a local server so enormous traffic spikes are a no go!

shopify development

Handling some of the biggest online stores in the world, we believe that Shopify is the best solution for online retail! It’s not as customisable as WordPress but Shopify’s platform is hosted on on your own environment and can handle a limitless surge in traffic spikes which makes it ideal for retail promos.


We mix data, strategy, creativity and web development to create a website experience designed to get your customers to take action. Our biggest point of difference is our ability to see beyond just the design and development. We can envision the different types of ad platforms that will push relevant visitors to the website and the experience that these users will need to convert into a customer.

our website development process.

The process of building a website is not always a straight forward journey. Each development phase takes time and testing. Every build is bespoke based on the type of website you want, the resources required, and the immense amount of code language writing needed to make it all work.

Planning a sitemap

Every website starts with research and a plan. This allows us to begin building a wireframe or sitemap. It is merely a vision for the site that gives us a place to start from. Just like a business plan, we take into account your goals and what you need from the functionality of the site. A sitemap gives the developer and designer an idea of what you want ultimately, and the information needed to formulate that vision.

creative content creation

This part of the process is usually the longest but we would say it’s the most important! Before we even think about design or development we need to be aligned with what we are going to say on the pages of your site. Because we build user experience focused websites, our designers design based of what we are trying to say to our customers. We want to use words to engage your customer to entice to take action.

setting up the framework

This is the stuff that you can’t see but allows you to see all the pretty pictures and layout of your website. Once they’ve had a read of the brief and your content to understand your website’s functionalities and performance needs, our expert web development team will start building the framework and platform that our designer will then work on to present to you for the design concept stage.

design concept

The time has come to determine the look of your website. Your target audience is one of the major factors you will have taken into consideration. This is where we implement elements like brand logos, colours and visual style to help strengthen your identity on a website. A ux web digital designer will create a prototype design mostly in JPG images, and make the final decision on the visuals once you have gone through the mock-ups of the site and given your approval.

completion development

Now all the hard work on your end done and you just need to sit back and relax while we go ahead and develop the rest of your website pages. This process really depends on the size of your website but would usually take 10 to 20 business days. Once all the pages have been implemented the rest of the pages are then sent to you for your round of feedback.

launch & on page seo implementation

Now that all the pages are done and the site is live, we do a clean up of the back end to get rid of any unnecessary code so that your website runs at an optimal speed. We tidy up the mobile responsive elements of the site then we allow Google to start indexing the site. A key part of our offering is also that we do the basic on page SEO on your site, so that Google has the best chance of appearing on Google.


If this is your first time building a website, you've probably got a few questions.

When considering taking your business online to reach more customers with the services you provide, you will need a website. It is as simple as that. Customers need somewhere to go to visit your online store, and without a fully functional website, there could be some customer concern about the legitimacy of your store if you do not hold some online real estate to home your business. It takes a fair bit for a user to purchase products or services online, or take the action that you want them to, as non-face-to-face transactions are naturally less trustworthy. You want to make sure that your business is as legitimate as possible, and that you let your potential customers find you easily and complete the action that you wish them to take. Chalk n’ Cheese’s experienced developers can assist you every step of the way when building a bespoke website design NZ just for you and your business needs.

Web development for agencies can refer to anything from creating a single plain text webpage to develop a complex website or social network. It is the technical building side of a web digital auckland which makes sure that it actually works, whereas the design side focuses on how the website looks.

In a nutshell:

Website Development: Refers to the work that goes into building a website from the ground up. They often take a website design NZ cost and then make it functional so when you click something, you end up in the right place. Web development tasks include server-side scripting, client-side scripting, network, and server security configuration, E-commerce development, and (CMS) content management system development.

Website Design: Designers use creative design programs such as Adobe Photoshop to create all the visual elements of a website including layouts, logos, colour schemes etc.

The experienced team at Chalk n’ Chese specialise in the beginning-to-end production of impressive websites. We have a programmer, developer, and designer for every step you need for a complete product. We break down some more of the developmental areas for complete transparency, so you know exactly what we are talking about and working on at every step.

Front-end development:

Front-end developers work with customers or the user-facing side of programs, websites, and software. They small business website design and develop visual aspects from the navigation, layouts, graphics, and other important aesthetics. The developers also work on user interfaces, determining exactly what the customer will be seeing and interacting with at their end.

Backend development:

Backend development focuses on the server-side of the website and as previously mentioned, works hand in hand with front end development. The developers will work on system coding, servers, APIs, operating systems, and databases. They manage the code for content, security, and site structure. These back end magicians make sure that your website works the way it should.

Desktop development:

Desktop development is the area where developers specialise in creating software that works on desktop devices such as OS, Windows, Mac, and more.

Mobile development:

Mobile development works closely with desktop development to create a site that functions well across all platforms. This part makes sure that your website can be viewed by the huge number of users visiting websites via their smartphones.

Embedded development:

Embedded development works with all hardware that is not a computer. It includes consumer devices, electronic interfaces, IoT devices, real-time systems, and much more. With the rise of IoT and connected devices, this developer skill has also become the in-demand service right now.

E-commerce development:

If the website application is an online store that sells products or services, then its development is likely to be referred to as an E-commerce site. This type of application development process is quite complicated due to the need to get the various payment capabilities functioning correctly. The last thing you want is your customers facing complications when trying to actually buy your products or services. The lack of a robust e-commerce platform can result in loss of sales and a reduction of trust in your small business web designs auckland.

The developers must also create a well-structured management panel for the administrator to use for listing new products, updating them, deleting entries, and managing applications as well.

If you are planning to build your business online, it is vital to pick the right team to do it.

The average cost of website development in Auckland varies greatly, depending on which agency you choose.

In saying that, every business and its needs are hugely varied so every package and our pricing option is completely customisable to suit the size of your business and its requirements.

To find out exactly how much you could expect to pay for website development services, contact one of our expert team at Chalk n’ Cheese for a commitment-free consultation.

It’s time to get your business online and thriving!

Don't Be Shy, Talk to us about your next Website Development Project!

Our team of Website Development experts have Developed hundreds of website. We specialise in tailoring campaigns to support your business goals within the wider marketing framework, and will work closely with you each step of the process. We create powerful Website Development strategies that will generate results. Enhance your marketing strategy by appearing in front of the people who actually want to know about your business. Find them today with our help!