conversion led campaigns
are you on the hunt for a google ads expert?
We all know that whenever we need something, we simply Google it. Whether it is a particular service, product, or just want to find a solution to our problems. We rely on Google, who quickly get us connected with the right information. So why shouldn't that work for your business, too? Apart from resolving our issues, Google is also a powerful tool that can be used for connecting and marketing using Google Ads. Running campaigns through Google Ads is a smart solution to identifying and reaching your potential customers.
Google Ads is the single fastest way to generate qualified leads and increase sales for your business
This titan of an advertising platform came into existence in 2000, so it has staying power and knows what it is doing. Google Ads gives businesses a chance to partner with them and run ads campaigns through them to access more customers than ever before.
You are probably already wondering how much Google Ads could boost your business, and you really don’t have to wonder. Allow Google Ads to help and manage your ad campaigns using a highly effective conversion tracking system. Just watch how those conversions grow!. Agencies love to use Google Ads, because it would be mad not to! With their help, it is easy to create versatile, highly optimised ad campaigns that truly deliver results – and not just through clicks and traffic. There are a lot of tactics designed by Google Ads that can be used to your advantage.
Did you know that Google Ads is the single fastest way to generate qualified leads and increase sales for your business? It’s really not a secret we want to keep! Ads run through Google allow you to target specific customers that already have their card details ready to buy products and services, on a whim sometimes. Shout out to all the other impulse buyers out there! If you are not investing in Google Ads, then you are missing a big chunk of potential sales and practically handing over that portion to your competitors. (They are definitely using Google Ads, in case you had not guessed.)
APPEAR ON EVERY SEARCH ENGINE PAGE RESULT
The types of Google ads we specialise in
When you get started, you’ll need to select the kind of campaign you want to run and what your campaign goals are. You decide the goals by knowing what kind of action it is that you want your potential customers to take. Once you’ve decided that, you will see recommendations for features that are designed to drive those specific results that you are after. You can completely customise the features offered for the desired goals you are setting.
Google search ads
Google display ads
google shopping ads
google display remarketing
google dynamic retargeting
If you've never run a Google Ads campaign before, then you've probably got some questions.
If you are considering investing some money into your advertising to reach your desired audience, then you always want to know that you are investing it in the right place.
There are over 250 million unique active users on Google, 2.5 billion interactions daily, and Google Ads gets an estimated 70% return on investment.
Google Ads is a program that was launched many years after the successful launch of Google.com, which we all know has become the most popular website of all time. It would be crazy not to utilise their users, right?
Whether you are in Auckland or in Kathmandu, Google can reach customers anywhere. It is no secret that nowadays, the stronger and more focused your ad campaigns are, the more clicks it will generate. The stronger your campaign, the higher probability of obtaining new potential customers. That is why Google Ads has become increasingly famous among many businesses all over the world. Google Ads is a paid advertising platform that falls under any marketing channel, also known as PPC (pay-per-click) where you as an advertiser par per impression (CPM) on ads. The cool thing about PPC (pay-per-click) is exactly that, you only pay for the number of hits you get from potential clients!
Whether you are in Auckland or in Kathmandu, Google can reach customers anywhere. It is no secret that nowadays, the stronger and more focused your ad campaigns are, the more clicks it will generate.
The stronger your campaign, the higher probability of obtaining new potential customers. That is why Google Ads has become increasingly famous among many businesses all over the world. Google Ads is a paid advertising platform that falls under any marketing channel, also known as PPC (pay-per-click) where you as an advertiser par per impression (CPM) on ads.
The cool thing about PPC (pay-per-click) is exactly that, you only pay for the number of hits you get from potential clients!
YESS THEY DOOOO!!! Google Search ads is the simplest form of ad available in the digital word. Whether you are a service based industry, retailer or online store Google Ads will help you grow your business. Talk to the Chalk n Cheese team today about the right Google Ads strategy for your business.
For immediate results, the answer here is yes.
To make the most of this kind of paid search, you need a Google Ads expert to help you make a strategy that drives results. Choosing the right goals and the potential features that would specifically work for your business does not have to be a headache, we are here to help! Based in Auckland, we help customers with their Google Ads campaigns all over the country!
As Google Ads usage gets competitive, marketers sometimes find it challenging to get on top and often miss their target altogether. Implementing the right strategies to run a PPC campaign is vital and we make that super easy for you.
Have you ever wondered what Google does with the massive amount of data they collect about us? There is a recently released feature that Google Ads has introduced in-market audience that makes use of this huge amount of invaluable information.
This strategy can help advertisers to look beyond the demographics and target audiences who have demonstrated that they are interested in a particular product or service based on their browsing behaviour.
Google knows when an active visitor is researching, clicking on ads, and actually buying. You can utilise this precious data wisely to reach potential customers on several sites across the web.
The standard marketing strategy serves up ads without knowing which specific service or product a visitor is looking at on your site. That is pretty much just blasting people with information on products they probably won’t use or need.
Google has launched a new feature called Dynamic Search Ads that essentially are remarketing adverts that automate themselves. Google goes through your site with a fine-tooth comb and then automatically generates search terms that match what is on your site. They are useful for filling in the gaps of keyword campaigns to make sure you get the most amount of relevant foot traffic onto your website and the best results for your ROI (return of investment)
There is some urgency when it comes to managing high-performing adverts for your business, but who has time for that? This feature allows you to run promotions, update coupons codes, and tweak ad text accordingly and with no fuss. Google has also introduced a handy set of scripts that you can implement and update as copy every time you need it.
There is nothing more frustrating than pay for leads that have gone missing. Missing out on an opportunity to advertise can be aggravating, but scheduling your adverts ahead of time takes the stress out of remembering to do it.
By being relevant and regularly updating your customers, scheduling will improve by about 60% in cost per acquisition under advanced campaigns.
Google is one of the most used search engines that receive more than 4.5 billion search queries in one day. Google ads platform has been around for decades, giving the seniority in some area of paid advertising.
Google is a source used by people all around the world that ask questions and answer with a combination of organic results and paid advertisements.
If you are using PPC to advertise your services and products, then Google Ads should be part of your paid strategy.
These standard terms will help you set up, manage, and optimize Google Ads. Some of them are specific to Google Ads, while others are related to PPC generally. Either way, you will need them to run an effective ad campaign such as:
Today 70% of small and big businesses invest in PPC advertising because they want to increase their brand’s visibility and online target audience. The average Google Ads services cost NZ starts from $1,000 and can go up to over $100,000 dollars per month. With a realistic budget, you can easily control all your bids and advertising campaigns with an immense amount of benefits.
Not many people pay attention to privacy policies on websites that sell goods and services. It’s full of legal jargon and most people just ignore it, but it is important to include on your site.
Violating Google’s terms of service is never wise and you run the risk of having your account suspended.
If you are a business owner and want to experience the benefits of using Google Ads, then allow Chalk n Cheese to walk you through the process. Put your business first on the Google results page and just watch your conversions grow, and grow…and grow (You get the idea.)
Managing and optimising a high performing ad campaign involves a high level of skill, constant management, up-to-date information gathering, continuous testing, and more. Let us be the ones to handle that for you so that you can focus on more important things.
More often than not, this kind of campaign does not work if it is in the wrong hands. Here are some of the services we can help you with below!
Talk to us about your next Google Ads campaign!
Here at Chalk n’ Cheese we specialise in tailoring Google Ads campaigns to support your business goals within the wider marketing framework and will work closely with you each step of the process from concept to post campaign analysis to create a powerful social media marketing campaign that will generate results. Whether those goals are to grow your audience and get people to follow and like your business. Drive visits to your online store leveraging the Google Ads channel to find potential customers. Provide the ideal format for offering value to your audience through offers/promotions. Capture leads to increase your customer database using targeted ads that put your brand in front of your key customer profile groups. Generate ROI positive sales directly from your Facebook, LinkedIn and Pinterest campaigns. Enhance your marketing strategy by tapping into what Facebook, Pinterest & LinkedIn knows about your customers to personalise your message and solve their needs.