Rank Organically with Our SEO Specialists in Napier
Reach more customers than ever on Google.
Whenever you type anything into a search engine, like Google, you see results that lead you to the answers or services you’ve been seeking. Your website could be one of those first results. That’s what good SEO does for a business.
Wouldn’t it be amazing if you could connect with customers who were actually looking for what you’re selling? Well, that’s what we do here. We take even the newest brands and push their rankings up the Google search results page, letting their customers find them faster. The leading companies in each industry appear high on Google, and that’s largely down to clever SEO strategies pushing them up there, gaining them more custom. So, what came first? The successful business, or the strategy?
Skip the small talk - let’s get your SEO working for you.
We’re chalking up results from SEO strategies that make a difference.
Appear on the first page of Google’s search results for 70% of your chosen keywords after 6 months – or we’ll work for free until that happens. No, seriously. That’s our promise. We are so confident in the power of our SEO tools that we’ll be shocked if you don’t see a difference.
What we do
What is SEO?
Think of your website as a book in the biggest library in the world. Based on what your customers are searching for, Google scans your website and ranks the relevancy of your website against what your customers are searching for. It then generates a list of websites in seconds that hold the most relevant content, and, therefore, the most relevant solution to what the searcher is looking for. Neat, huh?
SEO (Search Engine Optimisation) is the practice of crafting that scannable content that lives on your website. We research the keywords your customers are looking up online, and then combine the correct density of those keywords with a touch of elegance to hide the majority of those keywords within your website’s copy. This allows your website to rank high on Google when someone searches for those terms and keywords. ‘Ranking highly’ refers to how visibly your website appears on the Google search results page; ideally, it would appear first on page 1 – in a perfect world.
SEO is the mathematical marketing tool that ensures that your website is doing all that it can to appear as relevant as possible when Google is asked a question relating to your business or solutions. When your site is deemed relevant enough, thanks to SEO content, your website will be presented to your customers when they are looking for you. Voila!
How difficult is SEO, really?
Why do companies hire SEO Experts - Napier?
SEO is a moving target. What works today may not be as effective in three months. As one company overtakes another, the goal posts move, as every online business is constantly jostling for those top Google positions and adapts their SEO strategy to remain one of the first results on Google. It’s not a sprint; it’s a marathon – and a full-time job. Staying on top of those strategies IS a full-time job. That’s why serious business owners who want to be top dogs on Google hire SEO experts Napier to handle their SEO audits, tracking and updating. That way, they are free to run their business, while letting us fret about and fix their Google position.
Find out what SEO can do for your brand
If you’re a start-up company, you’re probably thinking that SEO doesn’t apply to you – that it’s only for more established businesses. In fact, the opposite is true. Established businesses already have a pool of reliable customers, which has made them established, but newer companies need to start from scratch to find their perfect customers. You can jump the queue by enlisting the help of SEO specialists. Napier businesses are popping up all the time, and the savvy ones know how important it is to appear on Google, even at their earliest stages of business.
Hiring a digital marketing agency, like ours, for your SEO requirements means that we do all the heavy lifting SEO work for you, making sure you rank highly on Google while you can focus on building your business from the inside and fulfilling the demand that will develop when you’re drawing in more customers than ever. Our SEO specialists Napier offer flexible SEO services, comprehensive keyword research and online marketing for all budgets for new and established businesses to get them ahead of the competition.
Localise your efforts
Get your audiences exactly where you want them
Be where your customers are
If you’re not on Google results, you’re not competing
Not many people bother heading to pages 2, 3, or 4 of the Google results pages – they find what they are looking for on page 1. That’s where your customers are looking for your services. Google has reported that nearly 100% of consumers are searching for local businesses online, so that’s where we plan to put your business.
Localise your efforts
Get your audiences exactly where you want them
Local SEO is a tasty little trick of the trade that we love to implement, and is a fantastic way to get local customers to find your website more frequently. What local SEO does is include specific locations attached to relevant keywords that target more specific areas. These specific keywords are less competitive when it comes to ranking in search engine results, as opposed to fighting over more frequently used (and therefore competitive) generalised keywords. For example, trying to rank for the keyword ‘SEO experts’ alone is a lot more competitive than trying to rank for ‘seo experts napier’. This localisation narrows down your efforts to effectively pinpoint customers looking for your specific services in their immediate area instead of those services as a generalistic whole. SEO specialists from all over the country will be nudging each other out of the way trying to rank for ‘seo specialists’ but may not be able to offer their services to your area. Only those agencies who can offer their SEO services to Napier businesses will benefit from trying to rank ‘seo specialists napier.’ – Which we do, by the way. In case it wasn’t already blatantly obvious.
The nitty gritty
Don’t get tangled up in your own SEO
SEO is an enigma, but it can be deciphered by SEO experts in Napier. It’s complicated, but it’s so effective that it should be an integral part of your online business plans. Our team at Chalk n Cheese have a lot of experience running successful SEO campaigns for our clients in New Zealand and Australia and offers a zero B.S policy – telling it like it is and being transparent and realistic about our expectations when we implement SEO strategies. Some industries and keywords are hard fought over battle territory, and others are more untouched online markets to slide into first place without much resistance. Our team are specialists in on-page and off-page SEO, link-building strategies, creating useful content to rank your business higher, devising plans to keep your business ranking high for the long run, and keeping track of anything that could be harming your website like toxic backlinks. We analyse everything from start to finish to truly understand the potential of what SEO services could do for your particular business, and we deliver results that can be measured. (We don’t like anything ‘in theory’ around here.) Of course, nothing happens immediately – but if a couple of months have passed and you can’t see it working, then it’s not working. And we’ll fix that for you.