Creative & Strategy Services

The Game Changers for Brand Advertising

Almost every single business wants to grow. Doesn’t matter how big or small that business is, there is almost never a ceiling that can’t be broken to achieve better results. In order to break that barrier, you have to have a plan on how to do it. The right plan could be the difference between your brand growing or stalling. 

This process involves diving deep into your current marketing processes, turning them inside out and analysing how they are currently performing with clear eyes, and figuring out where it’s failing to grab your customers. Those weak spots need strategies to start pulling their weight, otherwise, they are just breaks in the chain dropping the ball for your business. We don’t drop balls around here. 

Our team are experts at identifying the weak spots in a brand’s marketing. That allows us to design and implement, from the ground up, bespoke campaigns that shake up the way you connect with your customers to create real change and improvements to your conversion rates.

Want to skip the jargon and get straight to creating a digital strategy that works?

Talk to us today.
Making magic happen with creative strategies.

HOW WE DO IT

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Strategic Planning

Building your foundation.

At the base level of your plan, we have to understand you, your business, and what you want it to achieve. This is the human level of our process, where we take the time to talk through those obstacles you’ve been facing with your business, so far, and dive into your goals – both short and long term. You can get ambitious at this stage, because, as we said, we don’t believe there’s a ceiling up there waiting to stop you and plateau your potential. With this in-depth knowledge of your business and what makes it tick, we can then create a results-focused approach to tackle the gaps in your marketing and the way you communicate with your customers. All this is geared towards ultimately creating more conversions and more sales – which creates a massive difference in your reach, and revenue.

1

Strategic Planning

Building your foundation.

At the base level of your plan, we have to understand you, your business, and what you want it to achieve. This is the human level of our process, where we take the time to talk through those obstacles you’ve been facing with your business, so far, and dive into your goals – both short and long term. You can get ambitious at this stage, because, as we said, we don’t believe there’s a ceiling up there waiting to stop you and plateau your potential. With this in-depth knowledge of your business and what makes it tick, we can then create a results-focused approach to tackle the gaps in your marketing and the way you communicate with your customers. All this is geared towards ultimately creating more conversions and more sales – which creates a massive difference in your reach, and revenue.

1

Channel Planning

Choosing your weapons.

Now we know what we want to achieve through your campaign, now we have to pick the tools to help us get there. The tools in our arsenal are channels. Channels can be anything from printed posters to radio advertising to social media ads – they act as the ‘channel’ to your customer and is the way you are going to be communicating with them. While we specialise in digital advertising channels such as Google Ads, email marketing and all other online interactions – our director brings with him a wealth of experience in the creative and multi-media space – and can find the most appropriate set of channels most likely to effectively connect with your sought-after demographic.

Channel Planning

Choosing your weapons.

Now we know what we want to achieve through your campaign, now we have to pick the tools to help us get there. The tools in our arsenal are channels. Channels can be anything from printed posters to radio advertising to social media ads – they act as the ‘channel’ to your customer and is the way you are going to be communicating with them. While we specialise in digital advertising channels such as Google Ads, email marketing and all other online interactions – our director brings with him a wealth of experience in the creative and multi-media space – and can find the most appropriate set of channels most likely to effectively connect with your sought-after demographic.

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Creative Concepting

Making it pretty.

Creativity doesn’t exclusively live in the pockets of our designers and writers, the entire process from start to finish is a creative problem-solving process and everyone gets involved in the creation of your solution. At this stage, the solution is ready in its functionality, now all it needs is a bit of makeup. We liaise with you about how you want your branding to look and your message to sound before giving your campaign the makeover of its life. Our designers turn out something that is on-brand, clean, professional, and incredibly effective at grabbing your target audience. Our team has worked with over 100 brands and executed countless successful campaigns that both captured the essence of each and every business and delivered proven results.

1

Creative Concepting

Making it pretty.

Creativity doesn’t exclusively live in the pockets of our designers and writers, the entire process from start to finish is a creative problem-solving process and everyone gets involved in the creation of your solution. At this stage, the solution is ready in its functionality, now all it needs is a bit of makeup. We liaise with you about how you want your branding to look and your message to sound before giving your campaign the makeover of its life. Our designers turn out something that is on-brand, clean, professional, and incredibly effective at grabbing your target audience. Our team has worked with over 100 brands and executed countless successful campaigns that both captured the essence of each and every business and delivered proven results.

1

Campaign KPIS

Reading the results.

We promise results with our campaigns, and we show you the proof of those results. We do that by digitally tracking the data attributed to every single campaign to see where it’s measuring, how many new visits you’re getting, levels of enquiries, how your sales are improving and tracking piece after piece of invaluable data to create a picture of how effective your campaigns actually are. Without measuring results, we’re all just guessing if they are on track to meeting your goals. Big, game-changing results can start small, and we can’t see that small change with the naked eye. Using Google Analytics, we can track even the smallest results to check what we’re doing is working. We can measure results after a radio campaign goes public, how much time a customer spends on your website after a new video has been released, or if there’s been an uptake in sign-ups following a giveaway offering – absolutely everything that happens to your business online can be digitally tracked, and therefore, measured. This is the difference we offer – full transparency of how our creative solutions are serving your business at a quantifiable level.

Campaign KPIS

Reading the results.

We promise results with our campaigns, and we show you the proof of those results. We do that by digitally tracking the data attributed to every single campaign to see where it’s measuring, how many new visits you’re getting, levels of enquiries, how your sales are improving and tracking piece after piece of invaluable data to create a picture of how effective your campaigns actually are. Without measuring results, we’re all just guessing if they are on track to meeting your goals. Big, game-changing results can start small, and we can’t see that small change with the naked eye. Using Google Analytics, we can track even the smallest results to check what we’re doing is working. We can measure results after a radio campaign goes public, how much time a customer spends on your website after a new video has been released, or if there’s been an uptake in sign-ups following a giveaway offering – absolutely everything that happens to your business online can be digitally tracked, and therefore, measured. This is the difference we offer – full transparency of how our creative solutions are serving your business at a quantifiable level.

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Ready to see some real results?

Take the first step and say hello!

Contact Us.